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Classified Ads That Generate A 30-To-1 Return — Mike Lynch Sample

A Simple Formula For Generating First-Time Buyers And Loan Applications Using Classified Ads

Look:

Listen: Marketing Call, May 14, 2001 (40.4 mins)

Learn:

This call packs a ton of punch for both Realtors and Lenders.

Highlight: On this call, we play Mike's script for you, so you can listen to his perfect tone, pitch and cadence. You can hear how he "over-qualifies" on the recorded message to ensure that he receives a high-quality prospect calling through.

Mike Lynch is a Lender in Redding, CA who began using the Automatic Prospecting System immediately upon joining the Coaching Program to generate a steady stream new business. After "tinkering" with the scripts for a few months, Mike decided to "give in" and just read the scripts word for word from MORE Document #9008.

On this call, Mike shares how he tested and arrived at his target markets, how he tested and arrived at his "control ads" which change very little, how his results are consistent and reliable: about $9,000 in commissions every month from $300 worth of classifieds, a return of $30 for every $1 spent on marketing. He shares the details of three campaigns in two different newspapers and the results of each.

You'll hear what Mike says to people who call him during the initial conversation to compel them to want to meet with him, how he screens and qualifies on the phone, how he sets the appointments and how he conducts his interviews in his office.

Mike shares how this simple little system took him out of "scarcity" and into the "world of plenty" because he knows that he will meet face-to-face with one or two "five-star" shoppers in his office every week — automatically — without having to think about it.


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